PredictHQ's Event Impact Ranking Technology

Your forecasting models need to know which events to prioritize. But this is impossible to do manually at scale. PredictHQ has three proprietary event ranking systems to identify the impact of each event across our 18 categories so you can optimize for all relevant events.

Not all events are created equal

A major expo of 160,000 people is not the same as a 200-person community event. And the impact of a 5,000-person event is different in Aspen compared to New York. Our event ranking systems predict the impact of every event and assign each with a number on a 0 to 100 logarithmic scale.

Why Rankings Matter

01

Accurately Predict Demand

Global companies have a benchmark on event impact across regions or cities so they can understand true impact.
02

Identify Impact

Intelligent metadata can be used to filter real-world events to find which events matter the most.
03

Compare Impact

No matter where or when an event occurs, businesses have a true comparison point with a standard event ranking system.
04

Prioritize + Optimize

Event impact can be established quickly so businesses can decide how to focus resources.
05

Smarter Decisions

Ranking is key to the data enrichment process and helps businesses detect demand catalysts that are coming.

What goes into our ranks

PredictHQ's ranking models start by predicting an event’s impact, which vary widely. Venue capacity is not useful on its own. Our proprietary algorithms draw on years of verified data and associated entities such as performer popularities and performance, venue geographics, ticket sales history and more.

Our Ranking Algorithms

Each of our ranks have a different focus. PHQ Rank™ and Local Rank™ are part of every PredictHQ subscription.

    How they differ

    A single event can have three different rankings, all of which are valuable in demand forecasting e.g. the Aspen Food Festival has a higher Local Rank™ given its location, and a reasonable Aviation Rank™ as many people fly in for it.

    • PHQ Rank™
      Our core rank based on attendance.
    • Local Rank™
      Impact relative to location.
    • Aviation Rank™
      Impact on air travel.
    Our data pipeline

    Event rankings enables forecast accuracy + scalability

    Event rankings are critical data enrichment for our customers because they instantly reveal the most relevant and high impact events. Ranked events enable them to hone their demand forecasting and revenue strategies at scale.

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