Site selection can make or break long-term success
Businesses that are considering expanding into new markets or opening additional locations know how difficult it is to identify opportunities in a popular and well-trafficked area while staying within budget. Buildings such as stores, hotels, quick serve restaurants, and parking garages often require a significant amount of space, which in prime locations in busy areas can be very expensive. This makes it difficult for these companies to find a location that is both affordable and likely to generate enough business to be profitable.