Events API for Demand Forecasting

Events API for Demand Forecasting

Multiple data streams in just one API

When it comes to business, forecasting ups and downs in demand based on scheduled and unscheduled events is frequently left to the last minute, often resulting in significant losses in revenue. Worse still is the realization that, if you’d only been a little more organized or in the know sooner, you could have turned that loss around full circle and used the power of demand forecasting to see returns instead of losses. But how is event prediction with demand forecasting even possible?

PredictHQ’s API gives businesses the power to know about past and future scheduled events such as concerts, festivals, expos, conferences and holidays, as well as unscheduled events like natural disasters, severe weather or even terror events, both near your location and further afield that could impact your bottom line. PredictHQ collates and aggregates local, national and international scheduled and unscheduled events into one handy place, so you and your users can be aware of what events are happening and when, and can plan accordingly. ‘What’ PredictHQ does isn’t as significant as ‘why’ it’s a good thing for your business. The ability to take your business’ past and use it to see into the future gives you the power to accurately predict when website or app’s traffic, transactions and footfall might ebb and flow, and give you greater context around why your customers do what they do, when.

Ranked Events

Not sure what events matter most? Don’t worry - we’ve sorted them for you

The seasons change every, well, season, and businesses already have a broad understanding of how this might impact their bottom line. But other scheduled events can impact businesses big-time too. The issue is finding out this information from a single, reliable source. You could spend hours trawling through countless data sources to discover every event that might impact your business one way or another, or you could use PredictHQ. Our API gives you access to millions of scheduled and unscheduled global events across 18 categories - and counting - and enables you to find relevant events with a simple REST call, so you can display them in your own applications. Our smart ranking algorithm assigns a numerical rank to every piece of event data we store, so you can filter from major to minor events and see at a glance which events are worth paying attention to. Want to do more with our data? Download and store our events, so you can carry out data modelling and analysis or enrich your own dataset to produce derivative works.

Making Flat Event Data Intelligent

PredictHQ doesn’t simply tell you what events are happening when; we also assign additional attributes to every piece of our data to make it intelligent. We pull multiple data streams and third party APIs into one smart information source so all the event information that could impact your industry can be found in one handy place. Lookup events by searching within a geographical radius, using IATA codes or geographical place names. You can query multiple categories and locations at the same time, and get JSON responses. Integrate our data with any platform thanks to our easy-to-use API. We have Python and JavaScript SDKs available too. We use the OAuth 2.0 standard for authentication, and access tokens are required to grant application access to the tools available in the API. Your already-busy developers won’t need to waste precious time capturing, cleaning and maintaining disparate data sources because we do it for them, plus our API is versioned for easier maintenance.