Open & honest – that's PredictHQ for you
2. What information we collect about you
We collect personal information about you when you create an account and when you access and use our services. In particular we will collect:
- a) your company name;
- b) your personal name;
- c) your job title
- d) your contact details;
- e) payment related information;
- f) information about how our website and services are used (for example, traffic volumes, time spent on pages);
- g) your IP address and/or other device identifying data; and
- h) other information required to provide a service you requested.
You are under no obligation to provide us with any such information. However, if you choose to withhold requested information, we may not be able to provide you with certain services or functionality.
3. What we do with the information we collect
We will use the personal information we collect, and may share such personal information with other entities (such as service providers) to:
- a) provide our services;
- b) identify you when you sign-in to your account and verify that your account is not being used by others;
- c) carry out research and analysis so we can better understand and serve you;
- d) personalise content, advertisements or links relevant to your geographic area or device-type;
- e) gather broad anonymous demographic data (such as the number of visitors from a geographic area);
- f) communicate with you in relation to the Website and any other services we provide from time to time;
- g) enforce compliance with our Terms https://www.predicthq.com/legal/terms;
- h) verify and carry out financial transactions in relation to payments and subscriptions you make through our website; and
- i) co-operate with any government, industry or regulatory authorities.
4. Storage and security of information
You should be aware that information transmitted over the internet is not always secure. We will take all reasonable steps to securely store any personal information collected through the Website. This information will be stored on our behalf by Amazon Web Services, Inc., a cloud-based storage service provider. Their servers are located in various countries, meaning that your information will be transferred to and stored in multiple countries outside your home jurisdiction.
Any information sent through the Website is passed through a secure server using encryption technology. All personal information stored by us is protected through secure passwords, user log-ons and other security procedures.
You play an important role in keeping your personal information secure by maintaining the confidentiality of any password and accounts used on the Website. Please notify us immediately if there is any unauthorised use of your account by any other internet user or any other breach of security.
5. Retention of your information
You can stop the collection of your information by deleting your account and by ceasing to use our services. However, we may retain your personal information for as long as is required for any of the purposes described in clause 3 above.
You may access and/or correct your personal information held by us by logging into your account and editing your account details, or by contacting us using the details below.
7. Contact us
Post: PO Box 106-412, Auckland City 1143, New Zealand
Version dated 3 August 2015
Event Visibility is Important
Here are 7 reasons why you don't want to be an iceberg
Greater context = better conversion
Greater visibility of events and their impact not only puts things into context for your business, it also puts things into context for your consumers. Tell your consumers why they should book now, inform them of events and changes going on around them, or simply help them make informed decisions without having to ask someone else for advice.
Plan, optimise & execute business strategies
The best business strategies are the ones that are built on actual data, not guesswork. Once you have that visibility, you can plan, optimise and execute business strategies months in advance, or react to real-time events that you know impact your business. From creating relevant content strategies to promotional campaigns, event visibility can change the way you do business.
Create relevant promotional triggers for campaigns
Because PredictHQ tells you what events are going to affect your business before they even happen, you can create effective marketing campaigns that leverage those events, figure out the optimal time to promote and increase ad spend, and make you look like you've got someone on the inside. Which you do.
Mash it up
PredictHQ makes it easy to go the extra mile for your customers. Tap into our API to source additional contextual data based on the time, date and location and mash this up with your customer's interactions. The more relevant, useful and timely information you can give your customers, the more likely they are to keep coming back to you rather than your competitors.
Discover events that impact your business the most
Your annual revenue doesn't have to be characterised by peaks and troughs that come out of nowhere. Use PredictHQ to match relevant events both close to home and further afield to your transactions, footfall, traffic or anything that occurs on a particular date. Learn where and why some events result in ups and others in downs, then keep one step ahead of the game.
Once you know what events are likely to affect your business the most, use your new information to maximise your business' yield optimisation process. Make sure your inventory is priced correctly and readily-available leading into a busy period, roster the right balance of staff in your retail stores, or prepare your customer service team for an influx brought on by your most impacting events.
Stay ahead of the pack so you side-step FoMO
If you’ve ever felt like you’ve missed the business boat, there's still hope. PredictHQ reduces potential FoMO by helping you stay one step ahead of your competitors – and the calendar. Because when you know what events are coming up and when, you’ll be the leader in your market – not the little guy playing catch-up.