Higher yield and occupancy

Unexpected surges in demand hit even the most experienced forecasters and revenue managers. The sudden influx of bookings. The frantic rush to catch up and factor an event in your plans and pricing. As the world finds its new normal, accommodation groups need more accurate and resilient forecasts.

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Calculate the Impact of Events on Accommodation Demand

Select any global accommodation location to instantly estimate spend from nearby events

The Suggested Radius automatically returns the optimal radius based on your business type and the location that gives you just enough relevancy for your location, while excluding irrelevant events that likely wont have an impact.

Event Impact over next 90 days

  • Predicted Attendance

    The predicted number of people attending events within a location


  • Attended Events

    The sum total of Attended Events (e.g., sports, festivals, concerts, conferences, expos, and community)


  • Suggested Radius

    Suggested Radius is the optimal radius based on your business type and the location that gives you just enough relevancy for your location, while excluding irrelevant events that likely wont have an impact.


  • Predicted Event Spend (USD) - All Industries

    This figure is calculated from our core PredictHQ data, enriched by local economic indicators and partner data


  • Accommodation


  • Restaurants


  • Transportation


Event Trends Graph

The Challenge

Events impact bookings but are hard to track - especially post-pandemic

One of the most powerful business lessons learned in 2020 - 2021 was relying on historical data for forecasting and pricing was far too risky. As travel recovers after the pandemic, it’s never been more important to know about demand-driving events, but tracking these manually is time-consuming and error-prone ― especially the hundreds of thousands of recurring events that change date and location each time.

Our Solution

Go beyond trends – know which events are your demand catalysts

Let PredictHQ track high impact events for you so you can focus on driving up RevPAR and accurate staffing. Our systems aggregate and verify events from hundreds of sources. We then rank the events by impact and provide a predicted attendance number using our proprietary models, so you know the most relevant events to optimize for, long before bookings begin flowing in. Our API can be plugged into any platform or model to start delivering value quickly.


Increase RevPaR

Increase yield with packages guided by more accurate forecasting.


Discover New Demand

Reveal the events you’re missing out on by relying on historical demand only.


Smarter Staffing

Optimize staffing and additional services such as food + beverage.


Increase RevPAR

Factoring events into forecast models enables hoteliers to accurately anticipate demand so they can optimize packages and pricing for significant increases in RevPAR and yield.

Starfleet Research found 10% improvement in forecasting accuracy translates into up to a 3% increase in revenue generated, which post 2020, every accommodation provider needs.


Discover New Demand

You can’t prepare for what you don’t see coming.

Whether it’s an event your competitors are dominating or a major recurring event that changes location or date each time (85% of recurring events do), PredictHQ’s data reveals demand drivers most accommodation companies miss.


Smarter Staffing

Labor costs make up ~50% of hotel expense budgets so discovering exactly how many workers will be needed matters.

PredictHQ's feature engineering enables teams to understand each opportunity at scale. Use Local Rank™ and relevance parameters to quantify the difference in impact of a 750 person event next door, compared to a 2,000 person event five miles away.

    curl -X GET "https://api.predicthq.com/v1/events/?relevance=local_rank,location_around,start_around,q&location_around.origin=47.6062,-122.3321&start_around.origin=2020-01-01&location_around.offset=1mi&active.gte=2020-01-01&category=concerts&country=US&q=jazz"
  -H "Accept: application/json"
  -H "Authorization: Bearer $ACCESS_TOKEN"

Customer Stories

Achieve a 10% increase in RevPAR with our data like HQ revenue

HQ revenue started using PredictHQ's intelligent event data and were unable to unlock 10% increase in RevPAR for their customers, while saving 90% of their team's time identifying impactful events manually.

Hotels have a product with an expiration date. When you make the wrong decisions around a big event, that can cause thousands of dollars in missed revenue.
Read HQ revenue’s Story

Who else uses PredictHQ?

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