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You can't prepare for what you can't see coming
Leading businesses across food retail, transport, travel and more use PredictHQ’s demand intelligence to understand the impact of events such as sports, expos, festivals, school holidays, severe weather and more to improve forecast accuracy and planning so they can adapt to the real-world with confidence.

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Demand Forecasting: Incorporating events into models for smarter forecasting.
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Labor optimization: Ensuring the right number of drivers and store staff to meet demand.
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PredictHQ has supplemented incomplete data sets, including unticketed events and cancelled events, to power pricing strategies and operational decisions.
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Demand forecasting: Incorporating events into their Antuit-built models to better understand demand across 9600 stores.
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Amazon Alexa's "Events Near Me" feature uses PredictHQ data to inform users about local events.
Blog Demand forecasting: Getting drivers in the right place ahead of time to improve pick-up times.
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Event visibility: Available in Zartico’s platform enabling deeper insight and smarter decisions.
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Pricing: A key source of intelligence for the OTA Insights platform, enabling smarter pricing.
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Labor optimization: Enriching the Legion Technologies platform, used by retailers to reduce labor inefficiencies.
Customer Stories
We track 19 event categories across 4 types of events
Attendance-Based
Scheduled Events
- Sports
- Festivals
- Expos
- Conferences
- Concerts
- Performing Arts
- Community
Non-Attendance-Based
Scheduled Events
- School Holidays
- Public Holidays
- Academic Events
- Observances
- Politics
- Daylight Savings
Unscheduled Events
Live events updated every minute
- Severe Weather
- Natural Disasters
- Terrorist Attacks
- Health Warnings
- Airport Delays
- Protests Coming Soon
Live TV Events
Televised events such as sports
- Sports - Predicted viewership by county
Understand event impact with Location Insights
Event driven demand is unique to a location. Upload and track your locations of interest to identify event impact most relevant to your business. Once you upload a location or many locations, you get insight into event impact per individual location. PredictHQ’s location insights enables you to get an accurate picture of local event impact.
Events impact demand
Billions lost every year from not knowing why
Go beyond "we had a spike here last month." Know why your demand fluctuations – both surges and drops – occur so you can prepare your staffing, inventory or pricing to make the most of each opportunity.
Demand intelligence your way
From visibility for operational managers through to integrating our API directly into forecasting models, our customers access our demand intelligence the way that suits them best.
More than an event data feed
Big data is dead, long live smart data
Raw data does not equal better decisions. Companies need verified, enriched data with pre-built features to extract value. Access without coding through Control Center, or use Features API for rapid integration.
Data quality comes first at PredictHQ
Get hours back each week: stop finding and fixing data
How will you use demand intelligence?
Enhance your models with forecast grade data to discover the thousands of opportunities you're missing
Demand Forecasting
Improve your forecasting models for more accurate demand predictions.
Visualizations & Insights
Visualize event data through BI tools like Tableau or Observable to better understand impact.
Event Visibility
Get value from demand intelligence by being able to upload locations, search and identify relevant events efficiently.
Dynamic Pricing
Know impactful events in advance and adjust prices sooner
Workforce Optimization
Predict future demand fluctuations and optimize staffing schedules
Inventory Management
Identify demand catalysts to improve supply chain efforts and inventory levels
Delivery Optimization
Ensure your network of delivery drivers is prepared and ready to go
Site Selection
Use demand intelligence to reveal how events are impacting your potential locations of interest.
Get Started
Contact our data science experts to find out the best solutions for your business. We'll get back to you within 1 business day.