Event visibility for better planning

Know and prepare for impactful events in advance. Use PredictHQ to search and identify relevant events efficiently.

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Find out how much events impact your location

Choose any location globally to quickly calculate the spend generated by nearby events.

The Suggested Radius automatically returns the optimal radius based on your business type and the location that gives you just enough relevancy for your location, while excluding irrelevant events that likely wont have an impact.

Event Impact over next 90 days

  • Predicted Attendance

    The predicted number of people attending events within a location


  • Attended Events

    The sum total of Attended Events (e.g., sports, festivals, concerts, conferences, expos, and community)


  • Suggested Radius

    Suggested Radius is the optimal radius based on your business type and the location that gives you just enough relevancy for your location, while excluding irrelevant events that likely wont have an impact.


  • Predicted Event Spend (USD) - All Industries

    This figure is calculated from our core PredictHQ data, enriched by local economic indicators and partner data


  • Accommodation


  • Restaurants


  • Transportation


Event Trends Graph

The Challenge

Events are hard to track at scale but the data is essential in helping planners and organizations understand changes in demand

Without events, companies struggle to understand the full picture of upcoming demand. Finding and making sense of relevant events manually is an inefficient and costly use of your team’s time. In February 2021, there were 21k+ impactful events in the United States alone. So many teams don’t track or have visibility into events that are coming up around them, creating a huge gap in planning and operations efforts.

Our Solution

Easily search and be notified about events coming up to improve planning

Having visibility into events coming up unlocks planning and operational efficiency opportunities. With thousands of events being scheduled, updated or changed daily, you need an automated solution. Easily upload your locations to see events around your businesses, search for events or set up notifications to identify and have visibility into future demand fluctuations to make better business decisions.


Upload Locations

Upload and track locations of interest to identify the most relevant event impact.


Understand Relevancy

Detailed insights that provides a good understanding of upcoming demand from events.



Make changes to planning or operations based on upcoming events.


Upload your locations

Event driven demand is unique to a location. Upload and track your locations of interest to identify event impact most relevant to your business. Once you upload a location or many locations, you get insight into event impact per individual location. PredictHQ’s location insights enables you to get an accurate picture of local event impact.


Identify what matters

Access detailed insights specific to your location or geographies that matter to your business. See at a glance what is impacting your locations or go deeper. For each location, you’ll have access to a set of insights that provides a good understanding of the upcoming demand, including total predicted attendance of events around the area and a breakdown of the types of events. There are other factors at play as well, like the closer you are to a venue, the higher likelihood of impact to your business.

If you’re a transportation company, the drivers that are closer to a concert hall when the performance ends are likely going to pick passengers up first. Or maybe you’re a restaurant two blocks from a sports arena, and you need to know which local events will compound the impact of sports games so you can staff and stock appropriately.


Plan around upcoming events

Once you upload your business locations, you can plan around upcoming events, enabling your team to prepare for surges in demand. You and your teams can set up a routine to search for upcoming events in Control Center or set up notifications based on parameters you set to get notified via email when upcoming events that you care about or that are within a certain radius of your locations are scheduled.

Customer Stories

Access event data to optimize pricing

Learn how customers are leveraging event data to improve their planning and make adjustments. Whether its searching through event calendars or setting up real-time alerts, customers have increased visibility and context into upcoming demand.

Every moment matters in demand forecasting. Imagine finding out a couple of hours too late that say Coachella is scheduled for a different weekend in April than years past. That delay cost millions of dollars in a missed opportunity to update pricing and potentially more supply to reflect demand.
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