Demand Surge Alert: Atlanta, Georgia, USA: April 7 -10
Upcoming events in the US in 2022: Atlanta businesses should prepare for a busy period for accommodation, transport, retail and food and entertainment businesses as a major festival and many concerts send people movement surging. These events have a total combined attendance of more than 300,000 people in a city of ~488,000. The businesses that will have the most profitable and efficient strategies will be those that prepare for the full picture of event impact.
This cluster of events is will be easy for businesses to underestimate before it arrives. With the Dogwood Festival at its core, it's the impact of multiple mid-sized concerts and performing arts events, many of which will bring more people into the city from out of town and other states. The upcoming cluster of major events is great news for local businesses such as:
Transport and parking companies
Accommodation companies, as several of the events will attract thousands of people into the city.
PredictHQ’s systems track and verify events across 19 categories. Below is the combined attendance at events in Atlanta, Georgia this month. The demand surge we are exploring today will take place from April 7-10.
Some of the more notable events that make up this surge include:
Atlanta Dogwood Festival
John Mayer concert
Bon Iver with Dijon concert
Kem & Babyface concert
Brothers Osborne with Tenille Townes and Travis Denning
The Bachelor Live!
No Cap Comedy Tour
Car Seat Headrest concert
Black Tiger Sex Machine - Once Upon A Time In Cyberworld Tour
Plus more impactful events across three day