Demand Surge Alert: San Francisco, USA - Feb 18 - 20, 2022

Published on January 30, 2022

San Francisco businesses need to prepare for a major upcoming surge in demand, as a cluster of major events drive more than a million people into the city in February.

This cluster of events has Chinese Lunar New Year at its heart with two major events, but the impact of these will be compounded by a series of major concerts and more than 55 other events. The upcoming cluster of major events is great news for local businesses such as:

PredictHQ’s systems track and verify events across 19 categories. Below is the combined attendance at events in San Francisco. The demand surge we are exploring today will take place from February 18 to 20. As you can see from the aggregated impact graph below, its impact dwarfs all other event impact in February, 2022 in the city.


Some of the more notable events that make up this surge include:

  • Chinese New Year Festival and Parade

  • Chinese Community Street Fair

  • San Francisco Indie Fest

  • Jazmine Sullivan concert

  • San Francisco Symphony performances

  • Galatic concert

  • Marc Maron concerts

  • Plus 52 impactful events across three days

Find out more about pinpointing which events are most impactful for your business here, and how leading companies such as Domino’s Pizza, Uber and Accor Hotels use our data here.