There are two different types of locations you can add to Location Insights. A Center Point & Radius location has an address and radius. It also has latitude and longitude coordinates which are calculated based on the street address entered. You would add this type of location to track events near the precise location of an individual store site. Examples include stores, hotels, restaurants, parking garages, or offices. You can also upload City, State, Country locations that cover an entire city, state, or country. Add this type of location to track events within a larger geographical region. For example, if you manage multiple locations in a city, a state, or a country, you can add this type of location to see all events happening within these areas.