Events API for Demand Intelligence

Harness PredictHQ’s Demand Intelligence to Make Smarter Business Decisions

  • Multiple data streams = one API
  • Develop & integrate fast
  • Greater event visibility
  • Access to event algorithms
  • Connect to your data

Powered by PredictHQ

  • Wheelhouse
  • Domino's
  • Wyndham
  • Booking.com
  • Accenture
  • Amadeus
  • Airport Rentals
  • Qantas
  • LifeRaft
  • AccorHotels
  • QRIOUS

Built for data-driven teams

The demand intelligence API to power reliable demand forecasting and analysis.

Setting the standard for data quality

Every event in our API has gone through a 14-stage process to filter, verify and enrich it.

Easy-to-use RESTful API

Logical, Flexible, Easy-to-use. With regularly updated Developer Documentation to help you along the way.

Tools to make life easier

Use Data Exporter and Tableau Connector to explore PredictHQ's real-world events with no coding necessary.

Events API for Demand Intelligence

Multiple data streams in just one API

Every business wishes they could look into the future to see ebbs and flows in demand long before they occur. But short of rubbing a crystal ball, predicting what scheduled and unscheduled events might impact demand just isn’t possible … right?

Until recently, forecasting event-based demand was either very manual or very hit-and-miss. Now, thanks to PredictHQ’s smart demand intelligence, every company, large or small, can use the power of data to deliver a better customer experience and run a more efficient business.

PredictHQ’s unique demand intelligence gives businesses like yours the power to understand how past and future scheduled events like Easter Friday, Taylor Swift concerts, car expos or Coachella music festivals, not to mention unscheduled events like flight delays, natural disasters or terror events, could impact your bottom line. Some of these events could occur near your HQ while others could be much further afield.

PredictHQ tracks, ranks and verifies events using billions of data points every day to ensure businesses like yours have access to the most premium demand intelligence in the market. We collate and aggregate local, national and global events, scheduled and unscheduled, into one convenient place so you and your users can see at a glance what’s happening when, and plan to meet that drop or increase in demand. We understand how important it is to have accurate, easy-to-use and machine-readable data that you know you can rely on every day to make important business decisions. If it’s good enough for massive global companies like Airbnb, Booking.com, Domino’s and Uber who regularly use PredictHQ, it’s good enough for your business too.

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Ranked Events

Not sure what events matter most?
Don’t worry - we’ve sorted them for you

If you’ve ever spent countless hours manually trawling through screeds of data about upcoming scheduled events or events that occurred in the past and wished there was an easier way, that’s exactly the premise behind PredictHQ. Our demand intelligence makes it easy for businesses large and small to pre-empt what events might impact them one way or another, and plan accordingly. We give you the power to find relevant events with a simple REST call, so you can display events that might impact your workflow in your own applications. Our smart ranking algorithm numerically ranks each event so you can easily filter from major to minor events and see at a glance which events are more likely to impact you than others. With 16 categories - and counting - we’ve got all your bases covered. Want to do more with our data? Download and store our event information so you can perform data modelling and analysis or enrich your own dataset.

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PHQ Rank™

Represents the potential impact of an event independent of its geographical location.

PHQ rank

Local Rank™

Represents the potential impact of an event on its local geographical area.

Local rank

Aviation Rank™

Represents the potential impact of an event on air travel.

Aviation rank

PredictHQ vs The Rest

Unlock our Events API for Demand Intelligence and much more enriched event data

We're not like other event APIs. We cover more events, verify every one, have proprietary ranking technology and update our data every few seconds to catch changes.

Features

Other event APIs
Event rankings
Cleansed data
Easy authentication
API documentation
Radial search
Place search
IATA code search
Relevance
Brand Safe
Data Exporter
Tableau Data Connector

Event Categories

Other event APIs
School holidays
Public holidays
Observances
Politics
Conferences
Expos
Concerts
Festivals
Performing arts
Sports
Community
Daylight savings
Airport delays
Severe weather
Disasters
Terror
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Predict perfect storms of demand

A perfect storm of demand is when several events are clustered and create greater impact than anticipated. Seeing these coming is essential for disruption forecasting but they are almost impossible to spot without our robust coverage and ranking. The events in the cluster could be several smaller events occurring at the same time with collectively as much impact as a major event.

Making Flat Event Data Intelligent

PredictHQ’s demand intelligence doesn’t simply provide you with an event calendar; every piece of data we share with you comes with intuitive pieces of data that make it truly intelligent. We pull multiple data streams and third-party APIs into one convenient place so you can see all the event data that could impact your bottom line in one handy place. Lookup events by using IATA codes, geographical place names or searching within a geographical radius. You can query multiple locations and categories at the same time, and get JSON responses. Our API is intuitive and super-easy to integrate with any platform, and we’ve got Python and JavaScript SDKs covered too. For reliable security, we use the OAuth 2.0 standard for authentication, and access tokens are required to grant application access to the tools available in the API. Combined, this means your hard-working developers won’t need to waste time and energy capturing, cleaning and maintaining data sources that don’t always match up or talk to each other, because we do it for them, plus our API is versioned for easier maintenance. Want to explore our events in a BI tool without having to code? You can use our Data Exporter or Tableau Data Connector instead.

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Before & After: Making Flat Event Data Intelligent

Events are major catalysts of demand

Ever been stuck in traffic or in line at the pub, only to realise everyone is headed to the same sports game? Or looked for accomodation and been surprised to find it's twice the cost on some days? That's event impact - and PredictHQ gives you the opportunity to harness it for your business.

Get Started

Contact us now to find out the best solutions for your business. We'll get back to you within 1 working day.

Trusted By

  • Accenture
  • Wyndham
  • Booking.com
  • Amadeus
  • Qantas
  • Domino's

For other questions

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Aviation Rank empowers airline analysts

“Airline analysts have traditionally been swamped with data around events with little guidance on what to do with it. PredictHQ's Aviation Rank changes this, vastly empowering analysts to make simpler, quicker and smarter sense of the impact events have on demand – in turn enabling airlines to optimize inventory and boost revenue."


More details
Benjamin Cany Head of Offer Optimization of Airlines at Amadeus

5x increase in revenue with PredictHQ

“With PredictHQ, we can now use their data and predicted impact to analyze and recommend prices for major events much more easily and accurately."


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Andrew Kitchell CEO and Founder of Wheelhouse

25% increase in customer sentiment

“PredictHQ has been a fantastic resource. They were able to help us uncover the impact of events, from sporting games, concerts and conferences to the effects of weather and political activity."


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Mirko Lalli Travel Appeal CEO and Founder

35% increase in conversions

“PredictHQ demonstrated that they could reveal insights better than we could guess with our manual alerts. They were instrumental in driving up conversion rates further than we could imagine.”


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Mark von Nagy CIO at Online Republic