Public Holidays can unexpectedly impact demand

Think Fourth of July, Christmas, Mothers Day or Boxing Day. Public holidays differ by country, state and even city, but they can all be high impact on your company. Start making the most of every opportunity.

Public Holidays Impact Business

Billions are lost by the companies that can’t predict demand shifts from public holidays.

We aggregate, clean and enrich public holiday data from many sources to ensure your business has visibility into all public holidays globally and a single API you can connect directly into your forecasting models.

On average there are
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public holidays globally annually
Two holidays alone give a boost of
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to consumer spending in Britain every year
CBRE research found adding a public holiday to the calendar could add
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to the economy in extra spending.
Forecast ready data

Get up and running quickly with our public holiday data

Understand how public holidays impact your demand with minimal friction. We’ve created a Jupyter notebook around how to integrate non-attended scheduled events, such as public holidays, into your models to help your Data Science teams get up and running quickly.

Variety of public holidays

There are hundreds of different public holidays

Public Holidays aren’t particularly hard to track, as they often occur year-over-year. But incorporating this data into your forecasting models is crucial to ensure you are prepared and to understand the impact they have on your demand. Different types of public holidays impact businesses in different ways. Ramadan may impact one business dramatically while another business may be heavily impacted by Presidents Day in the United States. PredictHQ has highly specialized NLP models for each category to add labels to every event so you can build hyper-targeted models.

Global coverage

Gain a full picture by tracking public holidays globally

Many companies take into account Public Holidays in the United States if they are based in North America. But there are thousands of public holidays occurring globally every year. If you operate in multiple countries, many of these holidays likely impact your demand more than you realize.

Clustered demand impact

Perfect storms of demand

On their own, public holidays may not have tremendous impact but in combination with the rest of our 18 event categories, you will discover "perfect storms of demand" when multiple events happen on the same day or across the same time period, driving major demand. By leveraging PredictHQ, you can identify peak days and forecast more accurately.

You can’t prepare for what you don’t see coming

Harness the power of demand intelligence

Knowing the impact of demand causal factors like events will transform your business. The American Society of Hematology has a $45M estimated economic impact — and that's only one event in one city.

  • 0
    data points enriching
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    events across
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    cities, accessed via
    1 API