Access location-based demand insights with SafeGraph + PredictHQ

PredictHQ has partnered with SafeGraph to provide event-driven demand insights for your points of interest. This partnership provides organizations with accurate point of interest data along with intelligent event data, so they can make data driven decisions specific to each business location.

Are you a SafeGraph user?
 Find out how you can benefit from this partnership.

VERIFIED HIGH-QUALITY DATA

Get event-driven insights for your points of interest

SafeGraph is a geospatial data company that curates high-precision data on millions of places around the globe. The combination of SafeGraph’s point of interest data and PredictHQ’s forecast-grade event data enables accurate, geo-specific demand predictions for advertisers, delivery apps, retailers, and more.

SafeGraph and PredictHQ datasets are joined by Placekey, the universal standard identifier for any place, making it easier to combine large quantities of datasets from multiple sources. This enhanced data offering will provide even further granularity and precision.

WHY IT MATTERS

Better understand demand impact + take action

Demand intelligence powers the ability to anticipate changes in demand for your products and services. Accurate insight into how events and points of interest data impact your business locations or locations of interest for expansion gives planning teams the foresight to optimize market research, campaign planning, site selection, and more.

Intelligent event data combined with geospatial data tells companies across industries exactly when to expect a spike or dip in demand and where – so you can make the most of every demand surge and mitigate impact during slow periods.

ACTIONABLE DEMAND INSIGHTS

Enhance your location intelligence today

PredictHQ ingests data from hundreds of different sources, comprising millions of data points, 24 hours a day. Our microservices based pipeline executes complex machine learning models, using extensive historical data to produce intelligent event data.

Partnering with SafeGraph means having accurate, up-to-date, and reliable point of interest data. SafeGraph provides the attributes about a physical place and PredictHQ provides the context for why people are congregating. Be confident in business decisions backed by the best quality data available.

PLACEKEY

Use Placekey to combine POI data + PredictHQ intelligent event data

Placekey is a free, universal standard identifier for any physical place that makes it easy to join datasets together. PredictHQ provides Placekey via our Events API, Snowflake or AWS Data Exchange, so you can quickly join our intelligent event data to other datasets. For example, you can easily join PredictHQ’s intelligent event data with Point of Interest (POI) data to use for site selection, competitive intelligence, trade area analysis, urban planning and more. The combined data sets provide even further granularity and precision by clarifying exactly what is driving demand at a location. Interested in learning more about this use case? PredictHQ partners with Safegraph who provide a comprehensive high quality set of POI data.

  • “We’re very excited about partnering with PredictHQ. The combination of SafeGraph’s point of interest and PredictHQ’s context about why people are at certain locations through intelligent event data unlocks great opportunities for businesses to better understand and predict demand by location and enables advertisers, delivery apps, retailers, and more to take action.”

    Ross Epstein
    VP of New Projects

Easily access location-based data with PredictHQ and SafeGraph

Get in touch with PredictHQ’s team to discover how to get started.

  • Determine what drives demand

    Work with the PredictHQ team to discover what types of events from 19 categories impact your specific business. Concerts may really impact one business whereas public holidays may impact another.

  • Create and use the AI models that you need

    Work with the PredictHQ and SafeGraph teams to add our datasets into your forecasting models so you can have hyper-localized context.

  • Improve forecasting and see results

    Have confidence in reliable models that have accurate, relevant data incorporated so you can invest your team’s time in driving results.

Who else have we partnered with?

Explore all PHQ Partners

Get Started

Find out how you can partner with PredictHQ to offer better demand forecasting solutions for your clients

Contact our team